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App Design Case Study

2022

Yong Zeng Wang

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Cruise-Control

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 A Mobile App that gives advice to drivers to help them drive better and rewards drivers who maintain a good standard.

01

PROJET Goal

​Description

Car accidents happen every 60 seconds in the USA, which equates to 5.25 million accidents per year. That motivates me to create an App to help decrease the tragedy. 

My role

Sole Designer covers all aspects of the design process, focusing on storytelling and visual interaction.

Research

User flow

Wireframe

UI design

Interation

Prototype

Problem & Solution

02

Probelm

There are so many situations on the road that driving school is not covered. Most of the time people make mistakes because they have no such experience. Bad things will happen sometimes, it is crucial for drivers to learn how to prevent them.

Solution

Creating an App uses valuable road experiences from many experienced drivers, experts, and forums, data are organized and ready to share and benefit the community, App detects users' driving habits and provides hints and guides to acknowledge what hidden dangers will occur by their decision-making on the road.

03

step 1

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Main Experience

First-time login.

This app allows users to sign in with their Google and Facebook, by using this App. The user has the right to understand the term and conditions in the beginning. Have to make sure to let them know their information is only collected to participate within the App's function which will not be shared with a third party.

 AI automatically activates while driving, collects the user's driving habits, and then builds up a personal driving guide for the user.

step 2

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Analyze

Driving habit.

After each trip, the user will see their basic driving score and feedback in their profile, they can use the insight button to get deeper analysis,  valuable guides and tips will be provided in a few seconds.

Create a seamless experience data got collected during driving,

the App will analyze your problem and give out a personal solution help to make your driving easier, and safer.

step 3

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User's reward

Users who maintain good driving behavior will receive a draw chance daily have a chance to win gas, car supply, and cash. Cash has the option to donate to the Alzheimers Foundation of America directly.

Become a better driver with Cruise-Control, this will benefit you and your family, more than that your reward can make a donation that can help the people who sacrifice from Dementia decease you benefit the society.

04

User Flow

Landing
Sign-in
Agree
terms and conditions
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Blank-profile
After first trip
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Analysis system
Draw page & chat
Receive draw chance
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Donation page
Detail

Result & Take Away

The good drivers are increased by percentage, more people start to drive with a good standard since earning rewards while being a good driver is such a good motivation. People benefit themself by decreasing the tragedy rate and benefit our society by their donations to Alzheimer's patients, this action will be popularized since helping the disabled it's our norm. Most people are kind if they can make their impact accessible.

05

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Thank you

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